Point of Sale Systems Features That Count
A point of sale (POS) system is a critical tool for all retail merchants who serve large numbers of customers in a hurry while maximizing profits. Merchants should look for some of these features in their POS systems, that can help facilitate faster and smarter checkout practices that help their business thrive.
POS Features That Benefit Retailers
A global study examined the factors that influence how and where consumers shop, how they pay for what they purchase, and the features that establish merchant preference. Here are six features of POS systems that merchants should consider:
- Ease of Use
A POS system with a simple user interface is of the utmost importance for merchants and their employees use. Having easy-to-use POS transactions is imperative to help employees perform flawlessly, assist merchants in new employee training, and allow customers to check out quickly without any obstacles. A POS system that’s easy to grasp is crucial.
- Hot Buttons
For both retailers and customers, the least number of touches at the POS makes checkout faster and more convenient for everyone. One of the easiest ways to ring up a customer, is to choose the most purchased items and place them on the hot buttons located on the POS system’s customizable screen. These hot buttons minimize errors and cut down on timely transactions.
- Customer Facing Displays
When merchants offer a customer facing display, their customers have the comfort of knowing exactly what they are paying for as they can see it for themselves. The display also provides retailers with the opportunity to advertise discounts or promotions that encourage repeat buyers.
- Multiply Ways to Accept Payment
An ideal POS system for retailers allows customers to pay the way they want, including EMV, EBT, and contactless payments. Merchants should consider the payment processing component when selecting a POS solution to make sure they receive a low-cost option without hidden fees and merchant statements that are transparent and easy to understand.
- PCI Compliance
When it comes to payment acceptance, protecting merchants and safeguarding customer data is vital for a healthy business. All POS systems should meet the Payment Card Industry’s (PCI) data security standards (DSS). PCI compliance reduces fraud, avoids costly audits and hefty fines or penalties from the card associations, and mitigates irreparable brand damage that sends customers to competitors. When customers have assurance that systems are secure, they can trust merchants with their payment card information and trust leads to consumer confidence and encourages repeat business.
- Reporting Capabilities
POS systems that have extensive reporting can provide valuable business insights. These reports can give merchants insights into historical sales, inventory, and even employee schedules. Additional important reports that a POS should provide include daily snapshot, tax, payroll, inventory, sales, loyalty program, service rating, and scheduling.
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